Luxury Watches

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Latest Stories

Audemars Piguet
Style

Audemars Piguet Debuts Royal Oak Selfwinding Chronograph Models

The new timepiece models were designed to enhance comfort and aesthetics.

Yoon Ahn and Verbal showcase watches against a red background. Verbal wears sunglasses; both are in dark clothing.
Style

Audemars Piguet Debuts Royal Oak Concept With AMBUSH Founders Yoon Ahn and Verbal

The collaboration introduces a new take on the Royal Oak Concept through a compact titanium build.

Alex Ocho21 days ago
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Signage of a Patek Philippe store with bold, metallic lettering on a dark background.
Style

Rare Patek Philippe Watch Sells for Record $10.2 Million at Auction

A fierce bidding war in Geneva over the weekend pushed an ultra-rare watch into the record books.

Alex Ocho31 days ago
Collab logo
Style

Is AP Releasing a Swatch Collab Because They Lost a Trademark Battle?

A new theory ties the team-up to IP battles in the U.S. and Japan.

Shawn Setaro31 days ago
The Rolex GMT-Master II worn by Drake on the cover of 'Take Care' is being sold for $500,000 by vintage watch dealer Wind Vintage.
Style

Would You Pay $500,000 for Drake's 'Take Care' Rolex? This Vintage Watch Dealer Hopes So.

Vintage watch dealer Eric Wind is selling the one-of-one piece of hip-hop history. Here's how he got it.

Mike DeStefano52 days ago
The Rolex Pepsi GMT-Master II Has Been Discontinued
Style

Rolex Pulls the ‘Pepsi’ GMT-Master II From Its Lineup

Rolex pulls its most in-demand GMT at Watches and Wonders 2026, sparking a surge in resale prices and renewed speculation about what comes next.

Two luxury watches: one with a green strap, intricate gold and green details; the other with a blue strap, showcasing a complex mechanical back.
Style

Jacob & Co Unveils $1.2 Million Bugatti Tourbillon Watch

For the cost of four of the watches, you can get one of the actual cars.

Joe Price59 days ago
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Bad Bunny in a white outfit with "64" on it, wearing a headset microphone, gestures with one hand, in front of a blurred crowd.
Style

Bad Bunny Super Bowl Halftime Show: Here's the Surprising Brand He Wore

Bad Bunny donned pieces from a certain Spain-headquartered fashion retailer for his Super Bowl LX headlining set.

Screenshot from 'Complex Presents On Display' on YouTube.
Music

DJ Khaled Reveals Nicknames for Every Luxury Watch in His Collection

Names of the watches include "They Said I Couldn't Get It, So I Got It," "Cinnamon Toast Crunch," and of course, "Tomahawk Steak."

Jose Martinez178 days ago
This $135K Watch Was Unveiled at Monterey Car Week—And Only 88 Were Made
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This $135K Watch Was Unveiled at Monterey Car Week—And Only 88 Were Made

Roger Dubuis unveiled the Excalibur Spider Flyback Chronograph in California.

Pharrell Williams' Joopiter Auction House Launches Luxury Watch Bidding Extravaganza
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Pharrell Williams' Joopiter Auction House Launches Luxury Watch Bidding Extravaganza

The collection has been dubbed 'The Art of Time: Rare & Coveted Watches.'

 Elsie Hewitt and Pete Davidson are seen as the Boston Celtics take on the New York Knicks in the first quarter of Game Six of the Eastern Conference Second Round NBA Playoffs at Madison Square Garden on May 16, 2025 in New York City.
Pop Culture

Pete Davidson Spends Thousands on Matching Surprise for Girlfriend Elsie Hewitt

The comedian showed up early, got a private tour, and walked out with a $31K flex.

Maggie Ekberg345 days ago
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Moses the Jeweler's Rolex watches.
Style

How to Buy Your First Rolex - 8 Tips From Moses the Jeweler

From the proper budget for a Dayjust to the importance of a box and papers, this is what you need to know if you’re in the market for a luxury timepiece.

Mike DeStefano438 days ago
Young Thug speaking on stage, wearing sunglasses and a patterned shirt, holding a microphone against a blue backdrop.
Music

Young Thug’s Seized Jewelry to Be Returned to Company Following Rapper's Request

The ATL rapper had his jewelry, $149K in cash, and luxury cars seized in a YSL raid that took place in 2022 during his arrest on RICO charges.

Andrew W464 days ago
A man in a casual white shirt with sunglasses around his neck, standing outdoors with greenery in the background, smiling and gesturing with his hands.
Style

'The White Lotus' Season 3: This Is the Watch Patrick Schwarzenegger's Character Wears

In the latest season of Mike White's HBO hit, Schwarzenegger plays the Hublot-wearing Saxon Ratliff.

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