Rumors about Alex Cooper and Alix Earle have been circulating for months, and now, Cooper is calling her fellow influencer out on social media. On April 13, Earle posted a TikTok about how she was addressing a topic that was “long overdue.”
In the clip, she said, “Hey girl, the passive aggressive reposts and the likes and the commenting on things—I’ve got to call you out here. You’re going to need to get specific and just say what you’ve got to say about me. There’s no NDA. No one is stopping you. Stop hiding behind other people and just say it yourself.”
She went on to say, “I know what happened. And so do you. So talk. Unless the fake narrative that you’re creating happens to be way more interesting than the truth. I have nothing to hide when it comes to you and me. So unless you actually have something to say, I’m out. This is over.”
Earle commented on the TikTok, which has over 600k likes, saying, “Okay on it!!”
Many fans were entertained by the exchange, posting thousands of comments on the video. As one person said, “I miss celebrities being messy like this. Very Tiger Beat if you will.” Another said, “I was bored today, so thank you for this.”
Rumors of a feud started back in March 2025 when Earle exited Unwell, the media network run by Cooper. Cooper posted about the situation at the time, saying, “Alix not being able to podcast has nothing to do with Unwell. Idk why she can’t/what’s going on. Unwell gave her everything back she owns her IP.”
According to People, Earle also responded to a comment in August that asked her to explain what happened with Alex Cooper and she replied, “How much time do you have?"
