Joe La Puma, P.J. Tucker and Jon Wexler on Who's More Influential in Sneakers | Complex Current

Sneaker Shopping host Joe La Puma moderates a star-powered Complex Current panel— including Houston Rockets small forward, PJ Tucker, and Adidas’ VP of Entertainment and Influential Marketing, Jon Wexler—to breakdown the business of sneaker culture in sports. The trio chops it up about the evolution of brand endorsements, and the way major sneaker brands like Adidas craft visuals to differentiate their icons with unique stories and individual artistic expression. The Complex Current miniseries welcomes the most influential minds in fashion, art, music, sneakers and beyond in a series of lively panel discussions from our inaugural ComplexCon Chicago. We discuss the topics most relevant to today's youth in an effort to examine a deeper understanding of each other, our culture, and the passions that inspire us.

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Complex Current

Complex Current presented by NBA 2K20 brings the most energizing minds in style, entertainment, sports, and music on one stage for an opinionated and inspirational look at the topics that matter to us the most. Filmed live at ComplexCon Chicago with guest appearances from Killer Mike, T.I., Don C, PJ Tucker, Jon Wexler, Joe La Puma, and more. Panels include a spotlight on the cultural significance of NBA 2K, the value of investing in our communities through local businesses, a look at sneaker culture through the lens of hip hop and more. Watch season 1 of Complex Current, with new episodes every Thursday.