Chances are that Gabriel Moses has been behind the lens for something you love, probably recently.
The photographer, filmmaker, and all-around artist from South London has become a household name for those with taste after first breaking through as a director for Nike when he was only 18 years old. In the years since, he’s amassed an extensive, and undeniably impressive, visual catalog that counts Travis Scott and Clipse, plus numerous others, among its astutely captured subjects.
In light of Moses stoking current Jay-Z hype by sharing a photo with the 25-time Grammy winner on Tuesday (June 9), we’re taking a closer look at some highlights from the artist’s work.
Gabriel Moses got offered his first directing gig for Nike when he was only 18
Yes, Moses was indeed a mere 18 years old when Nike offered him a directing role, per this official bio shared by the Concrete Rep agency, which represents multiple artists around the world.
Gabriel Moses directed the video for Travis Scott’s “FE!N” f/ Playboi Carti
“FE!N,” a live staple since its inclusion on La Flame’s album Utopia, got an official video directed by Gabriel Moses in 2024.
Gabriel Moses directed the video for Clipse’s “Chains & Whips”
The Grammy-winning “Chains & Whips,” a Kendrick Lamar-featuring standout from Pusha T and Malice’s Let God Sort Em Out, one of 2025’s best albums, stands as an undeniable exhibition of Moses’s unique and developed artistic vision.
Gabriel Moses directed the video for 21 Savage’s “STEPBROTHERS”
Released this April, the video for 21 Savage’s “STEPBROTHERS,” a Young Nudy-featuring track taken from his What Happened to the Streets? album, again finds Moses commanding the form.
Gabriel Moses has worked with Corteiz, including on a collaborative collection
Moses is a perfect fit for the world of Corteiz, as evidenced in his photographic work for the London label and in a collaborative collection that launched this year.
Gabriel Moses has shot for Louis Vuitton in its Pharrell era, plus walked in one of its shows
The GM x LV connection works on two levels, with the artist not only stepping behind the lens but also hitting the runway during the French fashion house’s Pharrell era.
Gabriel Moses is aiming to make an impact with feature-length films in the future
Moses, who has also worked with ASAP Rocky, among others, gave The Last Hour, his first narrative short, its U.S. debut in New York City in October 2025.
Speaking with Deadline at the time, Moses, then 27, pointed to the film’s unveiling as a hint at his larger ambitions as a filmmaker.
“I’m entering this space where I want people to understand that I’m going to make amazing features,” he said.
