Lori Harvey has spent much of the past year making headlines without saying much at all. Whether she was setting social media on fire with birthday bikini photos, generating conversation through carefully curated vacation snapshots with some of the hottest men on Earth, or finding herself back in celebrity news headlines thanks to renewed interest in her personal life, Harvey has remained a fixture in the culture.
Now she's adding another entry to that streak, stepping into the spotlight as the face of Oner Active's new ONER MODE campaign.
The newly launched campaign places Harvey at the center of a series that highlights women known for their confidence, individuality, and personal style. In campaign images, she models pieces from the brand's latest collection, continuing a run that has made her one of the most recognizable fashion figures at the intersection of celebrity, social media, and lifestyle culture.
While her name first entered the public conversation through a combination of family fame (her adopted father, after all, is none other than Steve Harvey—who has frequently said he will “come for” whoever attacks her online) and high-profile relationships, fashion has increasingly become the thread connecting many of her biggest moments.
That was evident earlier this year when Harvey celebrated her birthday with a series of beachside posts, flaunting her figure in a barely-there bikini that quickly spread across social media. The photos showcased everything from knit resort wear to string bikinis, turning what could have been a routine vacation upload into another widely discussed fashion moment.
The campaign also arrives after months of intense public attention surrounding her personal life. Earlier this year, Harvey and actor Damson Idris found themselves back in headlines after being photographed together in Paris, reviving discussion about their previous relationship. However, the pair have since confirmed that they’re no longer together.