UPDATED 6/12, 12:09 p.m. ET: New York City Mayor Zohran Mamdani’s affordably priced World Cup jerseys drop was met with expectedly massive demand.
After the jerseys went on sale Friday morning, as reported by regional outlet WNBC, lines for those hoping to get their hands on one extended for multiple blocks. At one point, per the same report, there was more than 1,000 people still in line “when [the jerseys] were about gone.”
See original story below.
To celebrate the start of the 2026 FIFA World Cup on Friday (June 12), New York City Mayor Zohran Mamdani is dropping Brooklyn-made soccer jerseys at an affordable price.
Designed by Arsh Raziuddin and produced in partnership with the family-owned Brooklyn apparel studio Mazzi Sports, the jerseys are set to feature the retro-inspired graphics featured in the city’s World Cup campaign, GQ reports.
The limited run-jerseys feature bold “New York City” graphic, a small Pigeon, and a soccer ball. They come in three different colorways: black and white, black and yellow, and blue and orange.
There will only be 1,500 of the jerseys available, 500 of each colorway, all produced by hand. It’ll set NYC soccer fans back just $50, roughly a third of what an Adidas or Nike World Cup Kit costs.
The jerseys will only be available in person starting Friday (June 12) at the NYC City Store.
“Jerseys represent more than just the team you support,” Mamdani said in a statement. “They are about pride in where you come from and who you are. With this limited run, we are offering New Yorkers an affordable jersey made for New Yorkers, by New Yorkers. I want to thank Mazzi for partnering with us to make sure that nobody is priced out of showing pride for our city.”
Mamdani’s office says it’s working to make the 2026 World Cup as accessible to New Yorkers as possible with planned free fan events and watch parties, plus $50 tickets to games at MetLife Stadium.
The World Cup will be hosted in cities across the United States, Canada, and Mexico. Among the 16 host cities are New York, New Jersey, Los Angeles, Mexico City, Houston, Miami, and Vancouver.
The Festivities officially kick off on Thursday (June 11). The U.S. national team’s first game will take place Friday at SoFi Stadium in Inglewood, California.
