Kid Cudi has teamed up with Wave Sports & Entertainment to launch the digital series Big Bro With Kid Cudi, with the debut episode dropping in a matter of days.
According to The Hollywood Reporter, the weekly series will see Cudi assume the role of Big Bro Scott, providing the perspective of an older sibling while interviewing friends, collaborators, rising artists, and legendary figures. In the trailer for the upcoming series, Cudi gave a brief synopsis of what you can expect.
“This is Big Bro, where I sit and chill with some of my homies, and we talk about life, career, things that inspire us, you know, just to put you on the cool shit,” he said.
Big Bro With Kid Cudi will premiere on Wednesday, April 1 with Kylie Jenner.
Cudi has been vocal in the past about being a big bro for Jenner’s boyfriend Timotheé Chamalet. In Cudi: The Memoir, the multihyphenate remembered the advice he gave to the 17-year-old “up-and-coming actor,” who was disappointed after some of his scenes were cut from the Christopher Nolan film Interstellar. “This is your destiny," he wrote. “You're gonna be fine, bro.”
“Man, it's kind of weird for me because... I know that I help people with the music, but I try to not dwell on it too much,” Cudi told People. “Because I feel like you start thinking about that shit, you start getting a big head and whatever, whatever. It's like I try to pretend like I'm in denial about it, but Timmy is the type of friend where he's going to remind your ass."
"You know what I'm saying? He's going to remind you and let you know, 'No, bro, I fuck with you big bro and you're a legend and all the things, you're the GOAT.'" It's a beautiful thing, man."
Cudi also spoke about his friendship with Chamalet on Call Her Daddy.
New episodes of Big Bro With Kid Cudi will appear every Wednesday on YouTube, Spotify, Apple, and wherever else you listen to podcasts.