Fans can now experience New York City through JAY-Z's eyes.
Google Maps and Roc Nation have unveiled an interactive map celebrating the 30th anniversary of Reasonable Doubt, allowing fans to explore many of the landmarks that helped shape JAY-Z's journey from Brooklyn to hip-hop icon.
The digital guide is the latest addition to the yearlong JAY-Z30 campaign, which commemorates each album in the rapper's catalog on its original release anniversary through concerts, pop-up experiences, exclusive merchandise, and other fan activations.
The curated Google Maps list highlights locations across New York City that played a role in JAY-Z's life and career, including recording studios, cultural landmarks, anniversary pop-ups, and venues connected to his legacy.
Among the featured stops is the Bowery Station experience at 10 Kenmare Street, where visitors can walk through retired subway cars transformed into an immersive tribute to Reasonable Doubt. The installation includes a full album listening experience, screenings of classic music videos including "Dead Presidents," "Ain't No," and "Feelin' It," archival footage from the 1990s, and opening-day food offerings from Lucali's Pizza and Cloudy Donut Co.
Another stop on the map is Smack Mellon in Brooklyn's DUMBO neighborhood. The building's exterior famously appeared in the "Dead Presidents" music video and now hosts an Apple Music-backed pop-up featuring large-scale recreations of iconic photographs of JAY-Z at Marcy Houses, where he grew up. The exhibit also offers exclusive vinyl, CDs, cassettes and DJ sets through July 5.
The Brooklyn Public Library's Marcy Branch has also joined the celebration. The library began offering limited-edition JAY-Z30 library cards, which drew long lines on launch day, while visitors can also browse a curated bookshelf featuring works that influenced the rapper throughout his life and career.
The map also directs fans to Yankee Stadium, where JAY-Z is scheduled to perform three anniversary concerts on July 10, 11 and 12. One show will celebrate the 30th anniversary of Reasonable Doubt, another will honor the 25th anniversary of The Blueprint, while a third date was added after demand quickly sold out the initial concerts.
The celebration extends beyond the map itself. Spotify has wrapped New York City's J and Z subway lines in honor of the anniversary, while a dedicated JAY-Z30 website serves as a hub for news, archival content and upcoming events.
Although the initiative is rooted in New York, the celebration will eventually head overseas. JAY-Z is slated to perform at Stade de France in Paris on Sept. 10 before bringing the anniversary tour to SoFi Stadium in Los Angeles on Oct. 23.
