Music

Bad Bunny Becomes First Latin Artist to Gross $1 Billion in Touring

Bad Bunny has become the first Latin artist to surpass $1 billion in career touring revenue, cementing his place among the world's biggest live acts as the historic DeBÍ TiRAR MáS FOToS World Tour continues across Europe.

Bad Bunny Performing
GETTY

Across his lifetime touring revenue, Bad Bunny has now become the first Latin act to gross a total of $1 billion, according to Billboard's Boxscore.

After years of record-breaking tours around the globe powered by Benito's streaming dominance and chart-topping albums, he has officially made history as one of the most successful touring acts in Latin music—and he did it without performing in English.

Billboard reported the official Boxscore figures and broke down the calculation:

The 2025–2026 DeBÍ TiRAR MáS FOToS World Tour grossed $360 million alone, also making it "the highest-grossing and best-selling tour in Boxscore history to not play any shows in the U.S.," Billboard states.

The 2022 World's Hottest Tour grossed $314.1 million.

The remainder came from the 2024 Most Wanted Tour, the 2022 El Último Tour del Mundo Tour, and additional shows from 2017 to 2019, all of which combined to bring his career touring total to a staggering $1 billion figure.

Benito is one of just 25 acts to gross $1 billion from touring, and he is still only halfway through the European leg of his current tour.

Beyond this record, Bad Bunny also ranked in the top 5 most-streamed artists of all time on Apple Music and is the most-streamed Latin artist of all time on the platform (all according to Chart Data and Apple Music).

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