Magic Johnson
Earvin “Magic” Johnson’s influence extends far beyond the basketball court, shaping sports and entertainment through his entrepreneurial ventures since 1987. After an iconic NBA career, Johnson launched Magic Johnson Enterprises to focus on investing in media, real estate, and partnerships with mainstream brands like Starbucks and TGI Fridays, targeting economic empowerment in underserved urban communities. Johnson’s pioneering role as one of the first African American owners in major sports and entertainment industries set a new standard for athlete-driven business leadership. His company’s impact lies in creating culturally significant business opportunities that bridge sports fans and urban markets, building on his legacy as a transformative figure both on and off the court.
Latest Stories
Magic Johnson Says the Thunder and Spurs Could Run the West for Years
Magic Johnson says the Thunder and Spurs could own the West for 5–7 years. Here’s why he thinks the rest of the NBA is already playing catch-up.
The 30 Best Lakers of All Time, Ranked
LeBron James, Kobe Bryant, and Magic Johnson are among the best players in Lakers history.
EJ Johnson Shades 2026 Met Gala: 'The Graveyard This Event Has Become'
The media personality and socialite called out the "awful" red carpet fashion.
Magic Johnson's Child EJ Is Proud of Dwyane Wade's Daughter Zaya: 'I'm Happy That She's Happy'
Johnson says that, like Wade, they've been victim to "horrible" comments about their identity.
The 30 Best NBA Players of All Time, Ranked
Jordan. LeBron. Kobe. The definitive GOAT list is here, ranking the NBA's greatest players ever.
The 25 Best Basketball Documentaries of All Time
The best basketball documentaries of all time include unforgettable stories about Hall of Famers like Michael Jordan, Allen Iverson, and Shaq.
Magic Johnson Recalls Disclosing HIV Diagnosis to His Wife: ‘It Was the Hardest Thing’
Magic Johnson reflects on his HIV diagnosis and how faith and love helped him through.
Magic Johnson Shares Rare Family Photo That Includes Son, EJ
The NBA legend remarked that it was "unbelievable."
Magic Johnson Responds to Anthony Edwards Saying Michael Jordan Was the Only Talented Player in the 90s
Johnson took a shot at Edwards' lack of NBA championships.
Magic Johnson Agrees That Angel Reese and Caitlin Clark Are the Magic and Larry Bird of the WNBA
In fact, the Hall of Famer and Sparks owner says Clark should reach out to Bird for advice.
Kevin Garnett Believes Michael Jordan Is the Past, Says Fans Need to ‘Embrace This Greatness’ of Current NBA Players
The former NBA player also gave LeBron James his flowers.
Magic Johnson Is Fourth Athlete to Be Declared a Billionaire, Forbes Says
The NBA legend is now worth an estimated $1.2 billion after building a financial portfolio including stakes in multiple sports teams.
Magic Johnson Responds to Steph Curry Calling Himself GOAT NBA Point Guard: 'Does the Numbers Say That?’
Magic Johnson listed some of his biggest achievements in response.
Magic Johnson Praises Wife Cookie for Supporting Him After HIV Diagnosis
The Los Angeles Lakers legend and his wife received the Elizabeth Taylor Commitment to End AIDS Award on Thursday night.
Stephen A. Smith Says Michael Jordan Told Him That Magic Johnson Is Greater PG Than Steph Curry
His Airness also used Magic's five rings compared to Steph's four to drive his point home.
Steph Curry Believes He’s the GOAT Point Guard: ‘It’s Me and Magic, That’s the Conversation’
The four-time NBA champion has put together an already impressive resume that includes two MVPs and nine All-Star selections.
Magic Johnson Addresses Fake Story Circulating About Donating Blood
The story appears to have stemmed from a tweet from a satire account on Twitter but was later shared as though it were true. It is indeed not real.
The 10 Most Influential Players in NBA History
These 10 players— like Magic, Steph, MJ, Wilt, & LeBron—have left their mark on & off the court in ways other players can't match spanning the NBA's 75 seasons.