Jordan
The Air Jordan line is a series of basketball sneakers launched by Nike in 1985 through a collaboration with NBA legend Michael Jordan. Known for pioneering design elements like the visible Nike Air unit and the use of premium materials, models such as the Jordan 1, 3, and 11 each introduced unique features—like the elephant print on the Jordan 3 and patent leather on the Jordan 11—that reshaped both athletic footwear and streetwear aesthetics. Its relevance traces back to defining moments in basketball and sneaker culture, such as the Jordan 1’s NBA ban and the Jordan 11’s role in Michael Jordan’s return to the NBA. Fans return because each release connects to Jordan’s legacy through storytelling, limited editions, and collaborations with artists and designers, creating a collector community that values both performance innovation and cultural significance.
Latest Stories
Complete Guide to Air Jordan 11 Colorways
From the 'Space Jam' to the 'Bred' to the 'Concord,' here's a complete history of the Air Jordan 11.
The Best NBA Christmas Sneakers Every Year Since 2008
Nothing says Christmas like NBA Christmas games and sneakers. Here are all the best NBA Christmas sneakers since 2008.
Travis Scott Sneaker Collaborations Ranked From Worst to Best
From the Jumpman Jack to the 'Playstation' Nike Dunk Lows, here are Travis Scott's sneaker collabs ranked from worst to best.
What's the Best Way to Resell Your Sneakers? A Definitive Guide
From go-to favorites like StockX and GOAT to newcomers like TikTok and WhatNot, here’s a definite guide to reselling sneakers and the best places to sell shoes.
Ranking All of the Off-White x Nike Sneakers by Virgil Abloh
From the Off-White x Air Jordan 4 'Sail' to Air Jordan 1 'The Ten,' here are all the Nike x Off White sneakers ranked from worst to best, by Complex.
Union's Nike Collaborations Ranked From Worst to Best
From the Air Jordan 1 High to 'Passport Pack' Dunk Lows, this is a ranking of Union Los Angeles' Nike and Air Jordan collaborations from worst to best.
9 Outfits You'll See At Every Summer Music Festival
It’s music fest season. Are you a rager or a rocker? Brat or boho?
'Black Toe' Air Jordan 1 High Releases Next Week
Here's where you can buy the upcoming 'Black Toe' Air Jordan 1 retro.
Official Look at the 'Net' Air Jordan 4
The new style is slated to drop in December.
This Trophy Room x Air Jordan 1 Low Is Limited to 1,000 Pairs
Here's how to enter the raffle.
'Metallic Burgundy' Air Jordan 1 Releases This Month
The original colorway returns for the first time since 1985.
How to Buy the 'Legend Pink' Air Jordan 11 Low
Available in extended women's sizing.
The 'Chicago' Air Jordan 2/3 Hybrid Is Available Now
Here's how you can buy a pair.
Nike Gives Early Access to ‘Industrial Blue’ 4s to Users Who Took Two L’s on SNKRS
Here's how to buy a pair.
How to Buy the 'Flint Grey' Air Jordan 14
The tonal colorway releases this month.
Official Look at This Year's 'Powder Blue' Air Jordan 9
The original colorway returns this month.
These Made-in-Italy Air Jordan 1s Drop This Month
This 'Wings' collection includes Jordan 1s that cost $975.