Style

NFL and Fanatics Unveil New Licensed Merch Line With Staple

Jeff Staple, founder of the Staple brand, said this latest partnership with the NFL is part of the brand’s continued 25th anniversary celebration.

A model is seen wearing a new Staple piece
Image via NFL/Fanatics/Staple
Publicist

As promised, the NFL and Fanatics have unveiled a new collection of licensed merch pieces with Staple.

Per Staple founder Jeff Staple, this 32-team rollout is part of the iconic brand’s continued celebration of its 25th anniversary.

“We wanted to ensure that there is a diversity of styles that reflects something unique for fans of each and every team,” the designer, who recently looked back on Staple’s journey in an interview with Mike DeStefano for Complex, said. “Although separate at the surface, there are actually many parallels between football and streetwear. Our goal was to showcase [that] connection.”

The collection is divided into three main groups: Core (which brings together the respective logos of Staple and all 32 teams), New Age Throwback (which focuses on modernizing the licensed merch experience), and Fundamentals (which is self-explanatory). Also included in the collection are headwear pieces from New Era, which are designed to complement an assortment ranging from t-shirts to hoodies.

Get a closer look at the range of new pieces below. The Staple x NFL collection is available to shop via the official Fanatics and NFL sites, as well as via team stores and in person at select stadiums.

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