Style

Kith and Parachute to Debut New Bedding Collection

The collection is slated to launch in stores and online. The pieces notably mark the first time Parachute has incorporated a logo into its design.

A new Kitch for Parachute item is pictured
Image via Kith
Publicist

The first-ever collaborative endeavor from Kith and Parachute launches next week.

The collection spans six pieces, complete with King and Queen bedding options, and notably marks the first instance of Parachute incorporating logo imagery (in this case, the Kith monogram) into its rest-enabling designs. The bedding options debuting as part of the collection are available in white, pyramid tan, and dusty mauve colorways. Sets include a fitted sheet, a monogram-printed top sheet, a duvet cover, a pair of monogram-printed pillowcases, and two shams.

See more of the collection below. The Kith for Parachute pieces are slated to be available in person at Kith shops starting Oct. 17, as well as at 11 a.m. ET on the same date via the official Kith site and app.

Kith’s collaborative journey in 2022 has resulted in an extended series of noteworthy releases, including last month’s announcement from the Ronnie Fieg-founded brand and BMW that a limited edition i4 M50 EV was being auctioned off by way of Sotheby’s.

September also saw the brand enlisting the modeling services of Jerry Seinfeld for its Fall 2022 campaign, featuring photos by Mark Seliger. Of course, this didn’t mark the first time Kith had tapped into the power of Seinfeld. In 2021, J.B. Smoove starred in a campaign promoting the brand’s Curb Your Enthusiasm-celebrating collection.

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