Style

Bianca Censori Teases Mysterious 'BIO POP (THE ORIGIN)' Project in Seoul

Is it performance art? Is it fashion? The answers are a mystery.

Bianca Censori with dark hair in a fur coat stands in front of a dark background, with another person blurred in the background.
Image via Jeff Kravitz/FilmMagic/Getty Images

Bianca Censori is teasing the launch of something—what, exactly, remains a bit unclear—for later this month.

In a trio of Instagram updates on Wednesday (Dec. 3), Censori, whose partner is the artist formerly known as Kanye West, alerted her half a million followers to the impending launch of BIO POP (THE ORIGIN).

The mysterious project is slated to kick off in Seoul on Dec. 11, a date Bianca has also been teasing on her official website. As frequent readers might recall, an October launch date for a Bianca-centered project was previously teased. It wasn’t immediately clear whether the newly teased project is the same one.

An image shared on Wednesday features a photo of a lifelike, all-over face mask. The mask, notably, is not dissimilar in style from one Ye was seen wearing back in 2021. The trio of teases also included shots of a pair of gloves and a 100mg pill stamped with “BIO POP” at the top.

“Perfect angel face!!!” Angelina Censori, Bianca’s sister, commented on one of the posts.

While some have guessed that this will be a fashion-focused endeavor, a perhaps more likely outcome is that it will be a performance art piece of some sort. Ye, of course, has frequently tapped into the performance art form in his own work.

In June, various filings in California led to speculation that Bianca, previously known as an architectural designer for Yeezy, would be getting into the furniture business.

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