Style

Jennie Takes Us Into Her 'Jentle Salon' in New Gentle Monster Campaign

The 'Jentle Salon' collection marks the third collaboration between Jennie and Gentle Monster.

Petra Collins

Welcome to the Jentle Salon, Jennie's new Gentle Monster eyewear collection.

The new release marks the BLACKPINK member's third with Gentle Monster and debuts on April 30 at 10 p.m. ET online.

In eight diverse frame silhouettes, Jentle Salon pieces feature dreamy and eye-catching expression and include a range of 11 detachable charms that make the eyewear resemble hair barettes.

"Nostalgic stuffed animals are reinterpreted through the eyes of Gentle Monster, expressed as fantastical objects centered around mythical unicorns, manifesting Jennie’s dreams," reads press materials.

See images from the campaign below.

Related Stories

Woman in oversized hoodie with graphic design sits against a backdrop of city lights. Style exudes urban cool vibe
style

Here's How to Shop Takashi Murakami and BLACKPINK's New Collaboration

The 15-piece "In Your Area" capsule will be available exclusively on Complex SHOP.

Mike DeStefano771 days ago
music

Blackpink’s Jisoo Revealed as the Face of Self-Portrait’s Spring/Summer 2024 Collection

The collaboration marks the first time the London-based fashion house has worked with a musician for its campaigns.

Alex Ocho789 days ago
Two people wearing distinct jackets. Left: A black jacket with "Awake New York" and a red silhouette. Right: A black hoodie with a red monster graphic.
style

Best Style Releases: Awake NY x Jordan Brand, Supreme x Toy Machine, and More

From Awake NY x Jordan Brand to Supreme x Toy Machine, here is a closer look at all of this week's best style releases.

Mike DeStefano790 days ago

Stay ahead on Exclusives

Download the Complex App