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'Drink Champs' Co-Host N.O.R.E. Is Rewind It 10's Newest Ambassador

Travis Kelce, Tyson Beckford, and Brody Jenner are also ambassadors for Fat Joe's hair and beard dye brand.

N.O.R.E. and Fat Joe
Getty/Johnny Nunez

N.O.R.E. has joined the Rewind It 10 team.

The Drink Champs host is the newest ambassador of the brand’s Jet-Black hair dye product. N.O.R.E. was bald for years until he started using Rewind It 10 in early 2024, and has since sung the product’s praises.

“Ever since I started using Rewind It 10 on my hair, I’ve been looking and feeling younger,” N.O.R.E said in a press release. “I’m proud of what Fat Joe, Jeff [Aronson], and Carolyn [Aronson] have created with the brand because it really works. I’m proof that you can rewind the time and that’s why I wanted to use my platform to bring even more awareness to Rewind It 10.”

Beauty entrepreneur Carolyn Aronson, industry veteran Jeff Aronson, and Fat Joe launched the company in 2023. Back in October, Latin trap artist Nicky Jam was appointed an ambassador for Rewind It 10’s dark brown beard dye.

“I’ve been coloring my beard for years and tried all the other brands, but nothing looks more natural than Rewind It 10,” Jam said in a press release at the time. “I love Rewind It 10. Thank you to Fat Joe and the whole team at Rewind for the opportunity—let's go.”

In addition to Noreaga and Jam, Travis Kelce, DJ Khaled, Tyson Beckford, Brody Jenner, and Fat Joe, among others, serve as ambassadors. Rewind It 10 can be purchased at CVS, Sally Beauty, Amazon, and on the company’s website.

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