The release of a new collaboration between Burberry and Supreme erupted in violence on Thursday, as several shoppers brawled in front of the British luxury brand’s Dover Street Market store in New York City.
Footage of the fight circulated on social media, which showed several men throwing punches and pushing each other as a long line of shoppers looked on. In another clip captured by TMZ, a group of men trade shots against a FedEx truck in the street before a pair of police officers stepped in to end the tussle.
Although it’s unclear what started the scuffle, a NYPD spokesperson told the New York Post that no injuries were reported at the scene.
The fight arrives just a week after Burberry and Supreme announced their new new capsule collection.
The new collection features the Supreme Burberry Leather Collar Trench, which is reselling online for $2,039; the Supreme Burberry Icon Silk Pajama Shirt, which is now online for a whopping $1,390; and the Supreme Burberry Box Logo Tee, selling online for $300.
Check out Burberry and Supreme’s full collaboration here.