Style

Equihua and the NFL Unveil 'Heirlooms for the Devoted' Collection

Featuring nine teams, the line turns fan gear into heirloom pieces.

Three people sitting on grass, laughing and wearing colorful jackets. Palm trees and greenery in the background.
Image courtesy of Equihua / NFL

Equihua and the NFL are teaming up for a bold new collection that turns game-day gear into generational heirlooms.

“Heirlooms for the Devoted,” the luxury brand’s first NFL collection launches this month and reimagines Equihua’s signature cobija-inspired jackets, enamel bamboo hoops, retro tees, and sport-mesh scrunchies as heirloom pieces. The collection features teams like the Raiders, Rams, Chargers, 49ers, Dolphins, Bears, Cardinals, Texans, and Packers.

The collection ranges from $49.99 to $495 and is available through Equihua.us, NFLShop.com, Fanatics.com, and select stadiums.

Check out the some of the collection below.

Related Stories

ComplexCon Brands to Watch 2025: Couture, Joshua Samuels, 2nd Coat, NYRVA, and Constantinou
style

ComplexCon Brands to Watch 2025: Couture, Joshua Samuels, 2nd Coat, NYRVA, and Constantinou

These emerging brands from around the world are our picks for the sixth annual ComplexCon Brands to Watch program.

Mike DeStefano203 days ago
Black T-shirt featuring wrestler Roman Reigns with red text and graphics, including the WWE logo and his name prominently displayed.
style

Complex x Fanatics x WWE Legends Collection: How to Shop

Roman Reigns, The Rock, and more are featured in the collection.

Two men in streetwear with pinstripe shorts, black shirts, and caps, standing in an industrial setting with "Sago Studio" branding.
style

Streetwear Brands To Watch: Laarvee, Sago Studio, La Fam

Get to know these emerging streetwear brands that need to be on your radar.

Shinnie Park213 days ago

Stay ahead on Exclusives

Download the Complex App