Lewis Hamilton stopped by the newly opened Fanatics Collectibles store on Friday, with his appearance expectedly causing one hell of a commotion among adoring fans.
As announced ahead of the opening, which drew thousands to the store on Regent Street in London, the new spot is designed to be the go-to locale for brands like Topps, Merlin, Match Attax, and Bowman. The location stands as Fanatics’ first-ever flagship store, with just under 9,000 square feet filled with a retail space, a breaking studio, and a card creation suite.
“Absolutely insane grand opening of our first ever Fanatics Collectibles store with Lewis Hamilton!” Michael Rubin, founder and CEO of Fanatics, said on Instagram on Friday when sharing footage of the launch event.
Fanatics’ London flagship will also be the only place where fans can (potentially) get their hands on the Lights Out 2025: Formula 1 75th anniversary edition premium trading card set from Topps. By “the only place,” I mean, quite literally, the Regent Street shop is the exclusive, lone location for the limited-edition set.
The cards-focused store, however, will also offer other items of note, ranging from apparel to various memorabilia. For those able to make it out to the store this weekend, there’s an incentive for making a purchase: namely, the chance to win a one-of-a-kind autograph card. See below for more info.
