A few years ago, N3on was getting escorted out of a UFC event. After talking on stream about confronting Donald Trump at UFC 296 in Las Vegas, the YouTuber was denied entry to the arena altogether. UFC president Dana White later dismissed him as a clout-chaser, and at the time, N3on’s brief brush with the fight world felt like another example of streamer antics crossing a line.
Now, in 2025, the 21-year-old is back in the UFC world — this time with his name tied directly to the Octagon itself.
On Sunday, December 7, N3on served as the host of Telegram’s UFC Strike Gift Drop, a digital auction that synced directly with UFC 323. Instead of showing up as a fan or a fighter, he went live on stream as a limited run of UFC-themed digital collectibles opened for bidding.
“I’ve streamed with a bunch of people,” the internet personality told TMZ Sports ahead of the event, “but these are real, real stars. All the biggest fighters are coming together for this.” And he wasn’t kidding. The drop pulled in some of the most recognizable names in the sport, including Jon Jones, Alex Pereira, Israel Adesanya, Charles Oliveira, Sean O’Malley, Ilia Topuria, Merab Dvalishvili, Alexandre Pantoja, Khamzat Chimaev, and Alexander Volkanovski.
The idea was simple: fans bid with Telegram’s Stars currency on mystery boxes tied to those 10 fighters, with each gift coming in standard and Golden tiers that could be upgraded inside the app. The auction ran for just over four hours, and by the end, it was completely cleaned out — UFC Strike confirmed on X (formerly Twitter) that all 60,000 gifts sold, generating millions of dollars’ worth of bids in Stars.
As for whether N3on will ever step into the ring himself, he’s already pumped the brakes. The streamer previously explained to TMZ that “there was a point in my life where I was like, 'Yeah, bro, I wanna do this, I'm gonna beat anyone that comes my way.' But I just don't think it's in me.”
Still, that hasn’t stopped him from getting hands-on with fighters for content. Earlier this year, N3on linked up with UFC bantamweight Raul Rosas Jr. for a workout at a UFC Gym — and it went about as brutally as you’d expect. According to MMA Fighting, Rosas put him through grappling drills, striking technique, and even push-ups, with N3on giving it everything he had despite not completing a single full rep.
Outside the fight world, N3on has been just as busy. XXL profiled him this spring as “one of the most go-to streamers among rappers,” highlighting viral livestreams with YG, Big Sean, Rob49, and more. He later expanded into music and bigger business moves, announcing a record deal with EMPIRE and a debut album executive produced by Hit-Boy.
Over the summer, he made headlines with a Breakfast Club appearance, and by fall, he entered a business partnership with Iggy Azalea’s MOTHERLAND online casino.