Reebok has brought in singer-slash-rapper Destroy Lonely for its ongoing “Born Classic. Worn for Life.” campaign.
Destroy Lonely is one of the most hyped new rappers in recent years, as he’s signed to Playboi Carti’s lauded Opium record label, so it makes sense why Reebok is bringing him into the fold. The campaign spotlights iconic models from the brand, with Destroy Lonely opting for the Workout Plus in his “Born Classic. Worn Forever.” campaign, as seen in the images here. One of the pairs features a clean white and gum brown color scheme, and the other in a stealthy black makeup.
With this campaign, Destroy Lonely joins Reebok’s deep roster of endorsees, including PartyNextDoor, Tobe Nwigwe, Karol G, Belmon Cameli, and many others. Grab a closer look at Destroy Lonely’s campaign below.
