Raffle Opens for Joe Freshgoods' New Balance 990v6 Collab

Joe Freshgoods continues his collaborative run with New Balance by sharing his take on the 990v6 silhouette.

The Chicago-based designer just shared a new post on Instagram, and not so subtlety hidden within the series of photos and videos is a first look at his previously unseen New Balance 990v6 collab. The sneaker is dressed in a tonal light blue makeup covering the mesh and suede upper. Confirming that this is indeed a collab is the "JFG" debossed on the heel.

In the post, Joe Freshgoods also teased that a red-based New Balance 990v6 colorway is also on the way, as seen in the photos showing off the sneaker boxes and a framed picture of the shoe's lace lubraes.

There is no official release info for the Joe Freshgoods x New Balance 990v6 at the time of writing, but expect more details to arrive in the coming weeks.

UPDATE (07/24): Joe Freshgoods confirms that his "Paris Red" and "Prom Blue" New Balance 990v6 collabs will be released this Saturday, July 27, exclusively at his "Friend Named Cousin" exhibition at Les Filles du Calvair in Paris.