Crocs has been among the most innovative footwear companies in the world since day one. Now, it's partnered with one of the most legendary footwear designers in the game on a new model. Enter the Crocs Ripple designed by Steven Smith.
To debut the shoe, and drop a limited number of pairs, Crocs and Smith appeared at ComplexCon. There, Smith held sketching sessions, answered questions, and shared game with sneakerheads.
There was also a customization station where attendees could get laser engraving or puff-print heat press graphics added to their Crocs Ripple gear.
At ComplexCon, Crocs changed the game once again, more than 20 years after it started.