Sneakers

'Fruity Pebbles' Nike LeBron 4 Is Releasing Early at Kith

Here's how to buy a pair.

Image via Nike

LeBron James once selected the Nike LeBron 4 as his most underrated signature sneaker. Released in 2006, the LeBron 4 marked the line’s introduction of Foamposite, a throwback to the sneaker famously worn by one of LeBron’s childhood heroes, Penny Hardaway. Perhaps the most popular colorway of the LeBron 4 was a nod to his favorite breakfast cereal—Fruity Pebbles. Unfortunately, those pairs were limited to LeBron himself, along with select friends and family. Throughout the years, the “Fruity Pebbles” theme has carried over to other Nike LeBron sneakers, most recently the newly unveiled LeBron 19 Low. However, the long wait for the original may soon be over.

According to Sneaker Files, “Fruity Pebbles” Nike Zoom LeBron 4 will reportedly make its retail debut this December. As the name suggests, the pearly white-based shoe features a multicolor cereal pattern along the inner lining and midsole. Silver hardware, purple laces, and a multicolor outsole cap off the classic look.

As of now, there’s no confirmed release date for the “Fruity Pebbles” LeBron 4. Expect updates, including a first look at the retro, in the months ahead.

UPDATE (02/23): Nike has officially confirmed that the once-exclusive "Fruity Pebbles" LeBron 4 will be released on March 7 via SNKRS and at select retailers for $250. Grab a detailed look at the sneaker below.

UPDATE (02/28): Kith confirms that it will be dropping the "Fruity Pebbles" LeBron 4 early on Friday, March 1, exclusively at US Kith doors and Kith Toronto. The sneaker will drop alongside a special-edition Fruity Pebbles cereal box and bowl available at Kith.com, the Kith app, and at all US Kith Treats locations. The global release of the shoe will take place on March 7 via SNKRS and at select retailers.

Nike Zoom LeBron 4 Retro “Fruity Pebbles”
Release Date: 03/01/24 & 03/07/24
Color: White/True Red-Mean Green-Varsity Purple
Style #: DQ9310-100
Price: $250

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