MrBeast’s next venture appears to be outside social media.
Newsweek reports that on Oct. 13, the YouTube influencer filed a trademark application for a banking app called MrBeast Financial. The application is owned by Beast Holdings LLC.
The banking services mobile app will supply services for cryptocurrency, investment banking, and might even have its own credit and debit cards. The app will also apparently offer additional services like microfinance lending; insurance; financial advice; financial planning; and financial education. MrBeast’s application hasn’t yet been approved.
Back in March, reports surfaced that the 27-year-old was researching the creation of a financial services company that would provide loans, credit cards, banking services, and financial literacy content.
MrBeast has several businesses unrelated to social media, including his virtual fast food chain Beast Burgers, chocolate brand Feastables, and Lunchly, which he’s said is a “healthier” version of Lunchables.
MrBeast is also making his first foray into writing. In May, it was announced that he is teaming up with James Patterson to write a new novel, set to be released in 2026 and published by HarperCollins. According to The New York Times, the plot seems to replicate MrBeast’s viral competitions, where he offers piles of cash to the winners of his crazy challenges.
