McDonald's is bringing back the Hamburglar for the first time since 2002 and new Hamburglar does not look like a dude who has been hiding out gorging on stolen hamburgers for the past 13 years. He even traded in the baggy striped pants for some tapered jeans and high tops.
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McDonald's is bringing back the Hamburglar for the first time since 2002 and new Hamburglar does not look like a dude who has been hiding out gorging on stolen hamburgers for the past 13 years. He even traded in the baggy striped pants for some tapered jeans and high tops.
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Maybe he hit the weights in the joint after he got locked up for stealing all them burgers? And it was probably a real wake up call when Grimace OD'd on fries (RIP). Either way, Hamburglar seems to have gotten his life together because it appears he now has a kid and a grill to cook his own, legal burgers on.
Uh oh.
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According to Mashable, McDonald's newly-appointed CEO says the new Hamburglar campaign is to help McDonald's promote its new Sirloin Third Pound burgers and help the slipping fast food giant create more "brand excitement" when most people would rather just go to Chipotle.