Meghan Markle Unveils Super-Luxe As Ever Valentine's Day Drop

The Duchess of Sussex’s As Ever brand unveiled a super-luxe Valentine’s Day drop featuring a limited-edition chocolate collaboration.

Meghan Markle Unveils Super-Luxe As Ever Valentine's Day Drop
Photo by Robin L Marshall/FilmMagic

If chocolates are the language of Valentine’s Day, Meghan Markle just entered the chat with the deluxe edition.

According to People, the Duchess of Sussex’s lifestyle label As ever is back with a limited seasonal release built around small-batch sweets, teaming up again with Los Angeles chocolatier Compartés for an elevated, gift-ready collection that folds the brand’s fruit spreads directly into handcrafted chocolate bars.

The anchor is the Signature Chocolate Collection ($62), a three-piece set that leans more toward a specialty candy shop than a drugstore heart box. The lineup includes a dark chocolate bar layered with raspberry spread and sea salt, a milk chocolate bar studded with shortbread cookies and bee pollen, and a white chocolate bar finished with flower sprinkles and hemp hearts.

Two additional bundles expand the drop: a white chocolate and flower-sprinkle duo, plus a dark chocolate and raspberry spread pairing that uses the same jam recipe as Meghan’s original home-kitchen version.

Earlier teases on social media framed it simply as the “first launch of our Valentine’s Day Collection,” with strawberry and raspberry spreads also returning to the lineup. The focus stays consistent: edible, pantry-friendly gifts that feel personal but polished.

The Valentine’s concept lines up with Meghan’s longtime approach to hosting and self-care. Years ago, she wrote about the holiday as something that doesn’t have to hinge on romance.

“It’s funny how a Hallmark holiday can bring up so many feelings for people,” she shared in a past reflection. “But it doesn’t need to be. I think you need to be your own Valentine.” She encouraged readers to “cook that beautiful dinner even when it’s just you… and celebrate the self love that often gets muddled.”

This new drop builds on the formula that’s already worked for As ever. The brand’s earlier holiday releases moved candles inspired by milestone dates, Napa Valley sparkling wine, honey duos, fruit spread gift sets, and mulling spice kits.

When she introduced the company, Meghan kept the positioning straightforward. “I see myself as an entrepreneur and a female founder, and if the brand ends up influential, then that’s great,” she said.

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