Laila!’s music video for her viral hit, “Not My Problem” is here.
Directed by Otmara Marrero, the video features the 18-year-old dreaming about bossing up and refusing to let others’ problems weigh her down.
"'Not My Problem' began as a freestyle I made after making the beat first," she said in a statement. "I played it for my sister and she said, 'That's hard.' I just started singing the hook and it worked. It’s more of a mantra about letting go and not taking on things that really aren’t your problem."
The song became an instant hit, peaking at No. 16 on the Billboard TikTok Top 50 and No. 25 on the Billboard Hot R&B Songs chart. The new visual follows Laila!’s and Cash Cobain’s posse cut remix of the same song, which features 14 rappers, including Fabolous, Big Sean, Luh Tyler, 6lack, Anycia, Flo Milli, Rob49, and more.
"Not My Problem" will be featured on Laila!’s upcoming debut album, Gap Year, set to drop on Sept. 6 via IIIXL Studio and Soundcloud. Before "Not My Problem," the artist went viral with "Like That!," which reached No. 3 on the Billboard TikTok Top 50.
Recently, Laila! confirmed rumors about her father, revealing that Yasiin Bey is indeed her dad. "Yes, he is my dad, y'all. The rumors are true. No, I'm kidding. But yes, he's my dad. He's my dad," she told Complex, laughing.