Frank Ocean Drops New Collections for Blonded and Homer Brands

Frank Ocean has dropped two new collections for his Homer and Blonded brands.

Homer, his new independent luxury company, makes rings, earrings, necklaces, bracelets, and scarves. While pieces were only available for purchase in the New York City brick-and-mortar, the brand is now celebrating the launch of its website, Homer.com. The pieces are featured in a video clip series on the site, which is titled “I Remember.”

The new collection from Homer is called “When a Dog Comes to Stay.” Ocean spoke on what the name means in a press release, saying, “‘When a Dog Comes to Stay’ explores the dog as a symbol of one that walks lighter. A sheepdog, an Akita, and a bull terrier are rendered in pixels as if to simplify the qualities that make them our family. To the dog, it seems, loyalty is without thinking.”

The singer launched Homer in August, a luxury business inspired by Ocean’s “childhood obsessions” and “heritage as a fantasy.”

“Hand on my heart, this project has kept my mind moving and my imagination turning throughout it all,” Ocean wrote about Homer on Instagram. “All of my work now is dedicated to my family. Everything. My hope is to make things that last, that are hard to destroy, set it in stone. I’m so fucking happy for everyone involved and I admire you and am proud of you … This is three years in the making and there is so, so much I’m excited to share with all you strangers.”