Just a week after releasing her sixth studio album, Here, Alicia Keys has delivered the visuals for one of its standout tracks: the ASAP Rocky-assisted “Blended Family (What You Do For Love).”
The emotionally charged song was released as a single in early October, and was quickly praised for its message of unconditional love in nontraditional families. With lyrics like “Hey I might not really be your mother/But that don't mean that I don't really love ya” and “I know it started with a little drama […] But everything's over with me being your mama,” it was clear Keys was referencing her own household and the obstacles it has overcome. So it’s fitting that the 30-year-old singer decided to feature her family in the new video.
Directed by Hype Williams, the black-and-white visual depicts Keys, her husband Swizz Beats, sons Egypt and Genesis, and well as stepsons Prince Nasir and Kasseem Dean Jr. It also includes shots of other blended families, underscoring the power of love and acceptance.
"My new song "\'Blended Family (What You Do For Love)' is inspired by my family's personal journey to cultivate deeper understanding, compassion, support and love. Something to me that I hope we all together in this world remember right now," Keys said in a press release. "To me, the word 'family' has no singular definition and the modern family is made up of all kinds of beautiful people of different walks of life willing to put love first."
ASAP Rocky also makes an appearance in the video, along with his mother and sisters.
You can watch the full “Blended Family” video above. Keys’ album Here is available now on iTunes.
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