Music

Promo: NYC Celebrates Halloween With 'We Are The Night' Event

Bacardi celebrates Halloween early with epic ‘We Are The Night’ bash in NYC

This year, Halloween came early to the streets of New York City. While most people were in the final stages of costume prep, Bacardi curated an epic bash on Saturday night entitled, "We Are The Night". The event brought out some special VIPs, who arrived in full costume, and joined in on the immersive experience.

This year, Halloween came early to the streets of New York City. While most people were in the final stages of costume prep, Bacardi curated an epic bash on Saturday night entitled, "We Are The Night". The event brought out some special VIPs, who arrived in full costume, and joined in on the immersive experience.

A hyper immersive installation ​

The star-studded night took place at the Brooklyn Navy Yard, and included a media experience by visual artist, Kenzo - who has famously worked with powerhouse acts like Kanye West and Beyonce.

Guests embraced the theme of the evening, and became the night, allowing themselves to be led through Kenzo's "Nocturnal Awakening" exhibit - a six room scare fest that uses strobe lights, audio blasts, and more. While the experience succeeded in frightening everyone, it truly set the festive spirit, and cued the remainder of the evening, where things got even better.

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The guest list

Fresh off of his recent collaborations with Lady Gaga and Bruno Mars, Mr. "Uptown Funk" himself, Mark Ronson got everyone on their feet. The British DJ spun a crowd-pleasing set of classic tunes and new bangers.

The songs kept coming, as legendary producer, Swizz Beatz​, commanded the tables and churned out some signature hits.

Also spotted during the evening, were the dynamic designing duo of Phillipe and David Blond, Hollywood heavyweights Emily Ratajkowski, Jillionaire and Baz Luhrmann - while Alicia Keys took a break from promoting her latest album, and joined in on the festivities. The guest list was full of celebs, and included, Keisha Chante, Eva Shaw, and enigmatic EDM artist, SICKICK.


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Feast for Instagram

The whole thing was a hit with party-goers, and was an absolute feast for Instagram. You can check out some of the highlights, below.

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