Julie Felss Masino, the CEO of Cracker Barrel, is the focus of national controversy due to a new logo design.
The design gets rid of the old man in a chair who has long occupied a prominent position on the company's logo.
The controversy has sparked discussion on social media about Masino's salary and total compensation package. However, how much does she earn?
A filing with the Securities and Exchange Commission says that Masino's total compensation was more than $6.6 million in 2024. Her salary was listed as just over $970,000, but stock awards were more than $4 million.
The Nashville Post revealed Masino's salary when she took over the job in 2023; however, her overall net worth remains unclear. Government filings show that the salary is just the start of her overall compensation.
"Masino’s base salary will be $1 million, with annual bonus opportunities of 125 percent of the salary with additional equity grants," that site reported.
She replaced CEO and President Sandra Cochran, who retired.
The employment contract, which is available on Justia, says, "Such amount shall be paid in accordance with the Company’s normal payroll practices and may be increased from time to time at the sole discretion of the independent members of the Board, or the Compensation Committee."
The contract confirms that Masino has opportunities to earn bonuses.
"For fiscal 2024, Ms. Masino’s annual total compensation was approximately 360 times that of the median of the annual total compensation of all other employees," the company wrote in the SEC filings.
The company's website says Masino is president and chief executive officer of Cracker Barrel Old Country Store, Inc., a position she assumed in November 2023.
She previously worked as president of International and North America for Taco Bell, was president of Fisher-Price at Mattel, Inc., and served as president of Sprinkles Cupcakes, among other positions, according to Cracker Barrel's website.
"She began her professional career in corporate positions at a variety of retail companies, including Godiva Chocolatier, Coach, J. Crew, and Macy's," the website notes.